October 28, 2008


Photo provided

Don't let the name fool you. It's Beam Global Spirits' way of saying "rye one," and it has just been released to the market this month.


This is a punchy rye, packaged in a sleek modern bottle with an edgy title and typography meant to make it stand out in a slowly growing market niche -- American rye whiskies.

A lovely color -- a golden honey with a touch of amber -- attracts the eye, and the nose appeals as well with notes of dried apricots and pepper. Straight, the fruit and pepper remain, abetted by a pleasant heat. Cut with a drop of water and all elements open easily. More honey ventures out, and the finish is long, warm and pleasant.

All told, a fine product that sets the stage for two other expressions Beam promises are in the works for this new product line of Kentucky Straight Ryes.

Suggested retail price: $46-$48 for the 750ml bottle.

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